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Venture Toolset A.I. is made for investors like you

It is our objective to solve pain points for Three User Types


Startup advisors face various challenges, as their role involves guiding and supporting early-stage companies. Some of the top challenges they encounter include:

  1. Uncertain outcomes: Startups are inherently risky, and predicting their success is challenging. Advisors must navigate this uncertainty while providing realistic expectations to founders and stakeholders.
  2. Limited resources: Early-stage startups often operate on tight budgets, which can limit their ability to implement recommended strategies. Advisors must work with these constraints and prioritize initiatives that provide the most significant impact.
  3. Diverse expertise: Startups span across various industries and sectors, each with unique challenges. Advisors need to possess or develop a broad range of knowledge to effectively guide startups from different domains.
  4. Balancing multiple roles: Startup advisors may find themselves taking on multiple roles simultaneously, such as mentor, consultant, coach, or connector. Balancing these responsibilities can be demanding.
  5. Time constraints: Advisors may work with multiple startups simultaneously, leading to time management challenges. Finding the right balance between engagement and dedicating enough time to each startup is crucial.
  6. Founders’ vision and resistance to change: Some founders may be attached to their original vision and hesitant to make necessary pivots or adjustments. Convincing them to embrace change and make tough decisions can be a delicate task.
  7. Communication and interpersonal dynamics: Effective communication between advisors and founders is vital. Miscommunication, disagreements, or personality clashes can hinder progress.
  8. Navigating legal and regulatory issues: Startups must adhere to various legal and regulatory requirements. Advisors must be knowledgeable about these aspects or have access to experts who can provide guidance.
  9. Market volatility: Market conditions can change rapidly, impacting a startup’s trajectory. Advisors must stay updated on industry trends and adjust their guidance accordingly.
  10. Measuring success: Defining and measuring success in the early stages of a startup can be challenging. Advisors need to identify relevant key performance indicators (KPIs) and set realistic milestones.
  11. Managing expectations: Founders often have high expectations for their startups, and advisors must strike a balance between fostering optimism and providing a realistic outlook.
  12. Maintaining confidentiality: Advisors may be exposed to sensitive business information, and maintaining confidentiality and trust is crucial.

Venture Tools A.I. seeks to solve these problems.


Founders of startups and early-stage companies face a myriad of challenges as they work to build and grow their ventures. Some of the top challenges they encounter include:

  1. Funding and Financial Management: Securing adequate funding to launch and sustain the business is a common challenge. Managing finances, cash flow, and budgeting effectively is crucial for survival.
  2. Market Validation: Validating the product or service in the market and finding a product-market fit can be a significant obstacle. Understanding customer needs and preferences is essential for success.
  3. Competition: Startups often face competition from established companies and other startups. Differentiating their offerings and standing out in a crowded market can be difficult.
  4. Hiring and Building a Team: Recruiting and retaining the right talent is a critical challenge. Founders need to build a skilled and motivated team that shares their vision and is committed to the company’s success.
  5. Time Management: Startup founders wear many hats and are often responsible for various aspects of the business. Managing time efficiently and prioritizing tasks is vital to avoid burnout and maintain productivity.
  6. Scaling and Growth: Scaling the business from a small startup to a sustainable and growing company presents unique challenges. It requires a well-thought-out strategy, infrastructure, and resources.
  7. Regulatory and Legal Compliance: Navigating complex legal and regulatory requirements can be daunting, especially in industries with strict guidelines.
  8. Marketing and Customer Acquisition: Acquiring customers and building brand awareness is essential but can be challenging with limited resources. Founders must find cost-effective marketing strategies that yield results.
  9. Dealing with Uncertainty: Startups operate in a highly uncertain environment, and founders must be adaptable and resilient in the face of unforeseen challenges and setbacks.
  10. Decision Making: Founders often face tough decisions that can have a significant impact on the business. Making the right choices requires a combination of data analysis, intuition, and risk assessment.
  11. Managing Stress and Pressure: Building a startup is a high-pressure endeavor that can lead to stress and burnout. Founders must take care of their mental and physical well-being to perform at their best.
  12. Building a Strong Company Culture: Cultivating a positive and inclusive company culture is crucial for attracting and retaining talent. Founders need to lead by example and foster a collaborative work environment.
  13. Balancing Vision and Execution: Striking a balance between staying committed to the long-term vision and adapting to immediate market needs can be challenging for founders.

Venture Tools A.I. is dedicated to increasing the success rate for Founders.


Angel investors, who provide early-stage capital to startups in exchange for equity ownership, face various challenges in their investment journey. Some of the top challenges they encounter include:

  1. Identifying Promising Startups: Finding startups with high growth potential and a viable business model is a critical challenge. Sorting through a large number of investment opportunities to identify the most promising ones requires thorough research and analysis.
  2. Mitigating Risk: Investing in startups is inherently risky, and many startups fail to achieve significant success. Angel investors must diversify their portfolios and perform due diligence to minimize the risk of losing their investment.
  3. Valuation and Negotiation: Determining a fair valuation for an early-stage startup can be challenging. Negotiating investment terms with founders and other stakeholders requires strong negotiation skills.
  4. Time Commitment: Angel investing involves not only providing capital but also actively engaging with the startups in which they invest. This can be time-consuming, especially for angels with multiple investments.
  5. Lack of Liquidity: Angel investments are illiquid, meaning they cannot be easily sold or converted into cash. Investors may need to wait for an exit event, such as an acquisition or IPO, to realize their returns.
  6. Portfolio Management: Managing a portfolio of startup investments requires ongoing monitoring and support. Angels must provide guidance, mentorship, and connections to help startups succeed.
  7. Access to Deals: Access to high-quality deal flow can be a challenge for angel investors, especially those who are not well-connected in the startup ecosystem.
  8. Regulatory and Legal Compliance: Complying with securities regulations and legal requirements for angel investing can be complex and time-consuming.
  9. Syndication and Co-Investment: Many angel investors co-invest with others to share risk and access larger investment opportunities. Coordinating and aligning interests with other investors can be challenging.
  10. Emotional Investment: Angel investors may develop emotional attachments to the startups they support, making it difficult to make objective decisions in certain situations.
  11. Exit Strategy: Ensuring a successful exit strategy for their investments is essential for angel investors to realize returns on their investments. This can be challenging in an unpredictable market.
  12. Market Volatility: Market conditions and industry trends can change rapidly, affecting the prospects of startups in a portfolio.

Venture Tools A.I. is made for you!


Streamline company valuations by processing vast amounts of financial and market data quickly.

Launch Simulation

Simulate different launch outcomes to identify successes, bottlenecks and paint points.

Investor Scanner

Utilize multiple data points to identify potential investor matches with startups.

Startup Scanner

Locate startups with traction who are actively seeking investments and are poised to succeed.

Who is Apex Blue?

Matt Fall - Founder

With 25 years experience in digital marketing, Matt has served many roles across several verticals. Growing up in DC, living in LA for 10 years and NYC for 5 allowed him to hone his skills as a marketing professional.

His interests include music production, graphic design, painting, analyzing stock charts and of course artificial intelligence.

Why am I an ideal founder?
  • Google Certified Partner
  • 25+ Years Experience
  • $5million Ad Spend
  • F100 to SMB Clients
  • Deep Network
  • 6 years experience functional A.I.
  • Works with Founders
  • Negotiate Contracts as CTO
  • Designer/Developer
  • Access to Trusted Teammates

I envision a dashboard separated by user types; advisor, founder and investor.

Here are my original brainstorming notes:


Valuation A.I. – Leverage Artificial Intelligence for valuations with multiple data points from realtime markets

Launch Simulator – Use A.I. to predict launch outcomes, bottlenecks, pain points, successes, etc.


Investors Scanner – A.I. realtime scanner for potential investors

RFP AI – Automated completion of Requests for Proposals

Launch Simulator – Use A.I. to predict launch outcomes, bottlenecks, pain points, successes, etc.


Founder Scanner – A.I. realtime scanner for valuable founders

Valuation A.I. – Leverage Artificial Intelligence for valuations with multiple data points from realtime markets

Why am I raising money?

Venture Toolset A.I. will become my opus. Currently it exists only as an idea which needs your support to come into fruition. I am a frugal humble builder and plan to build an initial set of tools, charge a monthly fee with add-ons then launch a marketing campaign.







How will I build Venture Toolset A.I.?

Amazon Bedrock is a fully managed service that makes foundation models (FMs) from Amazon and leading AI startups available through an API. FMs are large language models that have been trained on massive datasets of text and code. They can be used for a variety of tasks, such as generating text, translating languages, writing different kinds of creative content, and answering your questions in an informative way.

“Bedrock will allow us to create agents that are capable of executing complex tasks in succession.”

Matt FallFounder of Apex Blue


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