01
Buyer path
Checks whether the homepage gives visitors a visible message and a practical route toward the next step.
Website Employee Review
Is your website doing its job?
See whether your public homepage helps buyers understand, trust, and contact your business. Get a scored first look with three findings tied to evidence on the page.
Results before contact details
Evidence shown with every finding
PageSpeed included when available
Human review before recommendations
Automated first look. Human-reviewed next step.
The preview reports public signals. It does not guess at analytics, lead quality, accessibility compliance, security, or revenue.
Results before contact details
Evidence shown with every finding
PageSpeed included when available
Human review before recommendations
Automated first look. Human-reviewed next step.
The preview reports public signals. It does not guess at analytics, lead quality, accessibility compliance, security, or revenue.
Six practical checks
A website should help a buyer move forward.
The score is built from observable homepage signals. When a check cannot run, it is excluded instead of estimated.
02
Calls to action
Looks for clear contact, quote, booking, demo, shopping, and start actions in the returned homepage markup.
03
Contact readiness
Counts direct phone, email, contact-link, and form paths buyers can use when they are ready to act.
04
Reviews and proof
Detects public review, rating, testimonial, case-study, and customer-story signals without treating them as verified claims.
05
Search structure
Reads valid JSON-LD types that help search engines and answer systems understand the business and page.
06
Mobile performance
Includes Google PageSpeed mobile lab data when it is available and leaves it out of the score when it is not.
From score to useful action
The preview starts the conversation. Judgment makes it useful.
Apex Blue separates what the scanner observed from what a person recommends. That keeps the handoff clear and the claims grounded.
1
See the public evidence
Enter the homepage and receive a score with three findings. Each finding shows the signal that produced it.
2
Ask for human judgment
If the preview is useful, send it to Apex Blue. A person checks the evidence before recommending anything.
3
Approve the right next step
If a deeper paid audit makes sense, scope and pricing are explained before work begins. There is no automatic authorization.
What the preview can tell you
What the homepage exposes today.
- Whether a primary message appears in the returned HTML
- Whether recognizable action and contact paths are present
- Whether review, proof, and structured-data signals can be detected
- What Google PageSpeed reports when that check is available
What requires deeper evidence
What the score does not claim.
- That the website creates revenue or qualified leads
- That public reviews or performance claims are accurate
- That the site meets accessibility, privacy, legal, or security requirements
- That a redesign, campaign, or automation is the right next investment
Questions before you scan
Website Employee Review FAQ
What is a Website Employee Review?
It is a practical review of whether a public website helps buyers understand the business, find a next step, make contact, see useful proof, and give search systems clear context. The instant preview is automated. Deeper recommendations are human-reviewed.
Is the instant website review free?
Yes. The public first look returns a score and three evidence-backed findings without requiring contact information. A deeper human-reviewed audit is scoped separately, and no paid work begins without approval.
What information does the scanner collect?
The first step reads the public homepage you submit and saves the resulting score and evidence so the preview can be handed to a reviewer. Contact details are requested only after the preview if you want human follow-up.
Does the score prove that my website is producing revenue?
No. The score reflects public homepage signals, not private analytics, CRM data, lead quality, sales outcomes, accessibility certification, legal compliance, or security. Those questions require deeper evidence and human review.
Will Apex Blue text me automatically?
Only if you provide a mobile number and actively select the SMS consent checkbox. SMS consent is optional and is not required to request review or purchase services.
What happens after I request the human-reviewed audit?
Apex Blue reviews the public evidence, decides whether a deeper audit is likely to be useful, and follows up about fit and scope. Pricing and approval come before any paid work.
Start with the public evidence.
Run the first look before sharing contact information, or email info@apex.blue if you already know you need a deeper website and revenue review.